Teal strategy is a dynamic collaboration of marketing minds who understand what it takes for brands to grow.
The brand is anchored in the collaboration between Tanya and Lynne (T&L became teal!), who each bring unique mastery of strategy – Tanya loves the numbers and making the complex simple; Lynne loves brands and how they fuel growth. But teal is also an open collective that embraces collaboration with the very best curious thinkers, creating teams with the experience and expertise to solve any strategic brand challenge.
Teal as a colour represents us well. It combines the clarity of blue with the growth of green. Astrology says it’s the colour of open-mindedness and trust. Personality theory says teal-lovers are unconventional and free-thinking. We like it because it combines what makes solutions work –clear, but never expected.
The teal is a petite dabbling duck with a dash of bright blue-green plumage. They’re an ancient breed, depicted in Egyptian funerary art and intricate Roman mosaics. We embrace the curious-looking teal, and imagine our collective as a flock, flying together in whirling, ever-changing motion.